Elma Edit Shirt sand beige poplin

HOPE is a creative collective based in Stockholm, Sweden. For HOPE, style comes before gender. The ready-to-wear collections are labelled with both men’s and women’s sizes to encourage the community to explore the full collection. 

HOPE’s design aesthetic is progressive with a strong focus on denim, fabrics and attention to detail. The look is curated, relaxed and confident aimed to inspire and emphasize individual style.